According to Wikipedia “Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate’s own marketing efforts.”
But before getting into the affiliate marketing you must know the basics of affiliate marketing. I will write more articles on affiliate marketing later but currently you must know about types of affiliate ads.
1. Text Affiliate Ads
A text ad is a form of online paid advertising that is typically just text with a link to your site and copy with a description of the promotion one is offering. They are generally offered through search engine advertisers like Google and Bing. They generally appear along the sides of the search engine results page. The words used in these paid text ads are bid on as part of a company’s keyword research and management strategy.
Example of a Text Affiliate Ads
2. Banner Affiliate Ads
Banner Ads are simply a hyperlink built into a graphic, instead of a hyperlink in text format as you see in a simple Text Ad (explained above). When a user clicks on the banner Ad, the hyperlink directs him to a new website related to the advertisement in the Ad.
Such type of Ads are multisensory, that is, users can read the message on the Ad while being able to look at a visual representation. This increases the interest, recognition and more importantly, action!
Example of a Banner Affiliate Ads
A web widget (commonly referred to simply as a ‘widget’) is a small program that you can easily put on your website, blog, or personalized start page. A common example of a widget that most of us run across almost every day are those Google advertisements. These ads are produced by placing a small piece of code on the web page.
How Can I Use a Web Widget?
Widgets aren’t limited to advertisements. A widget can be anything from a voting poll to a weather forecast to a list of current headlines to a crossword puzzle. You can utilize them in your blog to provide an interactive experience for your readers, or you can place them on your personalized start page to get at information you want to see on a regular basis.
Widgets can be used to track visitors to the website and provide information on how the visitor found the website. They can also be used to provide syndicated content, such as relevant content from the Associated Press, or information like stock quotes.
I Don’t Know Anything About Programming. Can I Still Use a Web Widget?
Installing a web widget on your site, whether it be a personalized start page or a blog, is a simple matter of copying the code and pasting it into the appropriate place on your site.
You can highlight the code with your mouse and either choose edit-copy from your browser menu, or hold down the control key on your keyboard and type the letter ‘C’.
Pasting the code is a little more difficult because you need to know where to go to paste it. If you use a popular blog host like Blogger , you can search through their help documents and frequently asked questions for information on where to go to install a widget.
Once you know where to paste it, the hard part is over. Simply follow the instructions, and then choose edit-paste from your browser menu to paste the code or click Ctrl and letter V.
Example of Widgets
Twitter widget: A Twitter widget displays usually 3-5 of your most recent tweets, and also provides a link to your Twitter profile so people can easily follow you. The widget pulls information from your Twitter account and updates the feed to the widget in real time.
Mailing List: This lets people enter their email address into a small form and join your mailing list.
Calendar: There are a wide variety of calendar widgets out there, but the idea is the same: let people know about your upcoming shows and events.
Do you know more types of affiliate ads?
In affiliates marketing there are more type of ads but above 3 ads are mostly used. If you use some others kind of ads please share it below.